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20 FEBRUARY 2020

Legal. IP. AI. Technology. Risk. Security. Data Privacy. Compliance.

Venue: Bar Association of San Francisco, 301 Battery Street | Third Floor | Sanfrancisco, CA 94111

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About The Event

The 55th Global Legal ConfEx, San Francisco, USA, Event aims to bring together 300+ In-house Counsel, Law Firm Partners, Law Tech Professionals, Tech Vendors and Selected Service Providers. Get insights on Litigation. Contracts. Technology. Software. E-discovery. Risk. Security. Compliance. GDPR etc.

Our Success Stories

Keynote Speakers


Alex Rudd

Solution Architect,


Liping Zhang

Director of Business Development

Prominent Speakers


J. Scott Evans

Director, IP & Advertising,

Adobe, USA


Diane Gabl Kratz

Senior IP Counsel, Seagate Technology, USA


Evan Ferl

General Counsel, Vice President of Legal and Operations, Corporate Secretary, Hired, Inc., USA

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Malgorzata (“Gosia”) A. Kulczycka, J.D., Ph.D.


Hickman Palermo Becker Bingham LLP, USA

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Shashi Prakash

Chief Scientist & CTO,

RedMarlin, USA


Austin O'Flynn

Senior Counsel for eDiscovery, IoT, Privacy and Data Security, CommonSpirit Health, USA

Becky Unruh.jpg

Becky Unruh

Associate General Counsel, Western Digital Corporation, USA


Rahsan Boykin

Senior Corporate Counsel, Google, USA


Deanna L. Kwong

Senior IP Litigation Counsel, Hewlett Packard Enterprise,



Milan Patel

Senior Patent Counsel,

Volvo Cars, USA

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Mark Leonard

General Counsel,

ffreylly Belly Candy Company,


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Freddy Thiel

VP of San Francisco Liaison Office, Kilburn & Strode, USA


Priya Sanger

Deputy Legal Counsel,

Patreon, USA


Esha Bandyopadhyay

Litigation Principal,

Fish & Richardson P.C., USA


Laura Altieri

Deputy General Counsel, IP Licensing & Trademark Del Monte Foods, Inc., USA


Bill Johnston

Managing Director, Empire Valuation Consultants,


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Suja (Gopalakrishnan)

Vice President, Head of Intellectual Property, Roche Molecular Systems, Inc, USA

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Jeffrey McKenna

Senior Privacy & eDiscovery Attorney, Orrick, Herrington & Sutcliffe LLP, USA


Ben Wang

Managing Director,

Pacific Viewpoint Group, USA

Lara Bliesner.jpg

Lara Bliesner

Senior Counsel,

Data Protection and Privacy,

Arm, USA

Michael Cheng.jpg

Michael Cheng

Associate General Counsel, Facebook, USA

Elisha Lawrence.jpg

Elisha J. Lawrence

Assistant Vice President, General Counsel, Global Head of Anti-Piracy & Content Security, ABS-CBN International, USA

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Christiana State

Product Counsel,

PayPal, USA

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Hongming Liu

Senior IP Counsel, Tencent America, USA


Johnny Aguirre

Solutions Consultant,

PatSnap, USA


Steve Zelinger

General Counsel, Hyperloop Transportation Technologies, Inc., USA


(08:00 AM – 05:05 PM PST) 

* Program is subject to change without notice

08:00 AM – Onwards
Conference Registration


•    Networking Tea with Speakers & Delegates
•    Informal Networking with Exhibitors

Introduction & Peer Networking | 08:45 AM – 09:00 AM


•    Event Introduction: Get to know the daylong exciting networking & learning opportunities
•    One-on-One Introduction: Let the industry know you and your expertise

Morning Keynote Address | 09:00 AM – 10:00 AM

The Changing Landscape of Legal Services: IP, Patent, Trademark & Technology

•    IP Monetization & Patent Portfolio Management with a Lean In-House Team
•    Legal technology & digitalization - will that replace IP Counsel or help them to partner with business?
•    Portfolio management from a KPI perspective
•    Tools for maintenance, planning, management, and monetization
•    Case studies where these tools provided tangible value for clients

10:00 AM – 10:20 AM | Exclusive Case Study Presentation


Informal Networking | 10:20 AM – 11:00 AM

●    Networking Tea with Speakers & Delegates
●    Informal Networking with Exhibitors

11:00 AM – 11:40 AM | Panel Discussion

GDPR & CCPA Compliance: IP Risk Evaluation and Strategies for Mitigation

•    Latest US privacy frameworks, including the California Consumer Privacy Act of 2018 (CCPA)
•    Why the GDPR & CCPA is the most important change in privacy regulation in 20 Years?
•    IP Risks and Confidentiality issues in dealing with overseas service providers
•    How to develop a method for measuring success?
•    How do IP risk assessments differ?

11:40 AM – 12:00 PM | Exclusive Case Study Presentation

Recent PTAB Decisions in Patent Eligibility Cases

  • Why the claims directed to using a trained neural network to transcribe speech were patent eligible.  Ex parte Linden, No. 2018-003323 (PTAB Apr. 1, 2019) (designated informative on Dec. 11, 2019)

  • Why the claims in Ex parte Linden were not directed to mathematical concepts, methods of organizing human activities or mental processes. Or, were they?

  • Why the claims directed to different analytics data systems used to analyze data and produce reports for a user to view were patent eligible.  Ex parte Fanaru, No. 2017-002898, 8 (PTAB. Jan. 22, 2019)

  • Why the claims in Ex parte Fanaru for collecting usage information and collecting the usage information were not directed to a mathematical concept, an identified method of organizing human activity, or a mental process. 

  • Why the claims directed to a module interface for facilitating software updates to modules of a receiving vehicle were patent eligible.  Ex parte Rockwell, No. 2018-004973, 8 (PTAB Jan. 16, 2019)

  • •    Why the claims in Ex parte Rockwell directed to updating software for a vehicle module were directed to a practical application.

12:00 PM – 12:40 PM | Panel Discussion

Brand Protection: Looking Beyond IP & Trademarks

Brand protection and Intellectual Property protection are critical concerns for long-term corporate growth and survival in today’s competitive, global marketplace. Failure to develop a wide-ranging strategy to protect intellectual property and brands can cost a company millions of dollars, lost competitive advantages and, ultimately, its ability to compete.

•    Why you should be shouting about your brand protection strategy?
•    Key Advantages to IP & Trademark Brand Protection Solutions
•    Leveraging Intelligent Process Automation for Brand Protection
•    Protecting Your Brand Through Trademarks
•    Monitor against intellectual property infringement
•    Enforce IP rights- Detection and Enforcement Strategies
•    IP Protection Strategies: Counterfeits Local, Regional and International

12:40 PM – 01:00 PM | Exclusive Case Study Presentation

Assessing and Maximizing the Value of Your IP

In a global world with rapid advancements in technology, maximizing your competitive advantages and IP value has never been more important. This session will cover key factors to consider in the regard including:

•    Understanding what factors drive IP value
•    What company characteristics and financials say about IP value
•    Relationship between patent coverage and economic value
•    Other value drivers beside core IP
•    Assessing market and competitive threats
•    Strategy frameworks to consider going forward

Informal Networking | 01:00 PM – 01:50 PM

●    Networking Tea with Speakers & Delegates
●    Informal Networking with Exhibitors

01:50 PM – 02:30 PM | Panel Discussion

AI, Legal Tech and Blockchain: Extraordinary Market for Self-service IP Products in the USA

Understand the true nature of Artificial Intelligence and Blockchain and how it can benefit your corporate IP departments/Law firms by helping you improve productivity. Start preparing your organization & IP firm to beat the competition now. Learn:

•    How to increase corporate legal departments/ IP firm’s efficiency and productivity?
•    AI System for Patents – Yes: Can there be Patent for AI System?
•    Accelerate eDiscovery efforts with AI
•    Will Traditional IP Lawyers Survive in the era of New Technologies Innovations, AI and Blockchain?
•    AI & Blockchain in International Arbitration: new challenges, new advocacy skills
•    ROI & value propositions: AI & Legal Tech

02:30 PM – 02:50 PM | Exclusive Case Study Presentation

How Dropbox and Uber Use AI to Build Trust and Bolster Their Brand

Learn about the phishing and brand infringement problems facing the IP and security teams of Uber and Dropbox and how they fixed them.

•    Dropbox's Problem and Solution 
•    Uber's Problem and Solution

02:50 PM – 03:30 PM | Panel Discussion

Patent Prosecution Bootcamp: In-house Counsel Perspective

•    Prosecuting for Value: Identifying and Creating Perceived Patent Strength
•    Patent Prosecution in the Post-Alice Era
•    The Growing 101 Problem for Artificial Intelligence
•    Secret Sauce for Patent Prosecution
•    The Mechanics for Speeding up Allowances

Informal Networking | 03:30 PM – 03:40 PM

●    Networking Tea with Speakers & Delegates
●    Informal Networking with Exhibitors

03:40 PM – 04:20 PM | Panel Discussion

Emerging Cyber Risk: Intellectual Property Theft

With the growth in the use of internet these days the cybercrimes are also growing. According to law enforcement agencies, there has been more than 50% increase in the number of cybercrimes being reported in the last year. Cyber security among top 5 risks identified by 79% organizations in USA & cyber theft of Intellectual Property (IP) is one of them. Panelists will explore following key points:

•    What is the Cyber theft of IP means for the legal world? 
•    Revisiting the current scenario of the safeguards for cybercrime & IP risk in USA
•    Explore the importance of the decisions you make using Intellectual Property data
•    Uncover evaluation techniques that could save you countless hours in IP analysis
•    New tech that can fight cybercrime in the year 2020

04:20 PM – 05:00 PM | Panel Discussion

Patent Litigation: Adapting to U.S. Trends & Managing Litigation

•    Patent Trolls: Are they Becoming Extinct?
•    How to Prepare your Company Before Litigation Happens
•    When to Fight, and When to Settle
•    Show Me the Money: Managing Litigation Costs and Maximizing Value
•    Patent litigation trends, artificial intelligence (AI), and software innovation in a post-Alice world

05:00 PM – 05:05 PM

Thank You Note & Closing Remarks

Thank you note in the presence of all speakers, sponsors & global delegates who made this event happen with their undaunting support and participation.

*There can be a slight change in the time provided in the agenda above

** Please be present for a session 10 minutes before the start time


Presenting Sponsor


Global IP Services Partner


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Global Valuation Consulting Partner







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